# Molly Cole

Influencer Marketing Strategies + Partnerships

Molly Cole is a creative and collaborative digital marketer and influencer marketing manager for Epic Gardening. She’s an expert in driving growth, raising brand awareness, and driving sales/installs through customer-centric campaign strategies. Molly specializes in cross-channel marketing, digital communication, and influencer marketing.

[LinkedIn](https://www.linkedin.com/in/molly-cole-529149140/)

## Molly Cole's Collection

1. [**Top Influencer Instagram: Sourcing Through Social Anthropology**  
   1:37  
   Sourcing & Vetting](/content/field-guide/video/instagram-sourcing-by-molly-cole/index.html)
2. [**Onboarding Instagram Influencers: Why Onboarding Calls Beat Tools**  
   1:36  
   Sourcing & Vetting](/content/field-guide/video/instagram-vetting-by-molly-cole/index.html)
3. [**YouTube Influencer: Why a 6-Month Runway Comes Before Outreach**  
   2:28  
   Sourcing & Vetting](/content/field-guide/video/youtube-sourcing-by-molly-cole/index.html)
4. [**Find YouTube Influencer: Why the No-Apology Rule Filters Real Ones**  
   1:33  
   Sourcing & Vetting](/content/field-guide/video/youtube-vetting-by-molly-cole/index.html)
5. [**TikTok Influencer List: Why Enthusiasm Beats Audience Size**  
   2:01  
   Sourcing & Vetting](/content/field-guide/video/tiktok-sourcing-by-molly-cole/index.html)
6. [**Vetting TikTok Influencers: Why TikTok Demands a Views-First Lens**  
   1:18  
   Sourcing & Vetting](/content/field-guide/video/tiktok-vetting-by-molly-cole/index.html)
7. [**Instagram Reels Length: Why Seasonality Sets the Content Calendar**  
   1:29  
   What to Book](/content/field-guide/video/what-to-book-on-instagram-by-molly-cole/index.html)
8. [**Influencer Outreach Strategy: The 15-Minute No-Pitch Onboarding Call**  
   2:56  
   Contracting](/content/field-guide/video/building-strong-creator-relationships-by-molly-cole/index.html)
9. [**Influencer Discount Code: Onboarding Commission Creators With Loom**  
   2:00  
   Contracting](/content/field-guide/video/links-codes-superfiliate-by-molly-cole/index.html)
10. [**TikTok Shop Tracker: A Revenue-First View Beyond Vanity Metrics**  
   1:27  
   Measuring](/content/field-guide/video/cpa-cpm-roas-what-metrics-should-your-program-track-by-molly-cole/index.html)
11. [**Influencer Marketing Reporting: Reactive Seasonal Gifting Campaigns**  
   1:32  
   Measuring](/content/field-guide/video/reporting-analysis-best-practices-by-molly-cole/index.html)
